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415 IT has been serving the San Rafael area since 2005, providing IT Support such as technical helpdesk support, computer support, and consulting to small and medium-sized businesses

Why Smart Businesses Invest in Disaster Recovery Preparations

Why Smart Businesses Invest in Disaster Recovery Preparations

Stuff happens, and this stuff can often be bad. That’s an inescapable part of life, especially if you’re trying to run a successful business. That said, the consequences of this bad stuff can usually be minimized—if not mitigated entirely—when you have a proper disaster recovery strategy.

Let’s review what goes into preparing this kind of strategy in the most effective way and what makes it so crucial.

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Your Business Isn’t Too Small to Be a Target for Hackers

Your Business Isn’t Too Small to Be a Target for Hackers

"I don’t need to worry about cybersecurity… my business is too small for hackers to target."

This is one of the most dangerous misconceptions a small business can have. If you believe this, you may not fully understand how modern cyberattacks work. Let’s break down why this mindset can leave your business vulnerable.

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Improve Productivity and Empower Employees with a Help Desk

Improve Productivity and Empower Employees with a Help Desk

Nobody likes getting large support bills from technology companies—especially when they are unexpected. This is the case for both the business owners footing the bill and the employees who might be held responsible for racking up the bill in the first place. This puts SMBs in a bit of an impossible situation; either spend money to keep employees productive, or save money and suffer from productivity issues.

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How You Can Protect Yourself from the Aftershocks of Microsoft’s Security Issues

How You Can Protect Yourself from the Aftershocks of Microsoft’s Security Issues

Microsoft's cybersecurity vulnerabilities have been making headlines recently. These lapses in security are causing concern for customers worldwide. The impact of these vulnerabilities is far-reaching. It affects network security and increases the risk of data breaches, causing somewhat of a ripple effect.

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3 Pros and Cons of Artificial Intelligence for Small Businesses

3 Pros and Cons of Artificial Intelligence for Small Businesses

More small and medium-sized businesses than ever are seeing AI's potential to transform their operations. However, like any technology, AI has its own set of pros and cons. Let's discuss three major advantages and drawbacks you can expect if using it in your business. Hopefully, it helps you make an informed decision about adopting AI.

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The Right IT Company Can Take Your Business to the Next Level

The Right IT Company Can Take Your Business to the Next Level

With technology being so important for all businesses in at least some capacity, it’s no small wonder that effectively using it (and having someone on-hand to manage it all) is tremendously valuable for any company. This is where a managed service provider (MSP) can be helpful, even for businesses that have a dedicated IT department. All small businesses benefit from working with an MSP.

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Tip of the Week: Improving Your Relationship With Your Employees

Tip of the Week: Improving Your Relationship With Your Employees

It shouldn’t be a surprise to hear that the better your relationship is with your employees, the more your business will benefit. Despite this, many businesses today lack trust between their organizational levels. Let’s go over a few simple tips that you can use to help maintain positive feelings amongst your team.

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You Aren’t Wrong When You Say IT is Complicated

You Aren’t Wrong When You Say IT is Complicated

I was meeting with an old colleague the other day. We met over Microsoft Teams to just check in and see how they were doing—no real itinerary, just to check in with a familiar face that I haven’t personally talked to in a few years. They had a little trouble getting into Microsoft Teams, since they were used to Zoom. I patiently smiled and helped them through it, and told them “No worries, it’s always the little differences that complicate things!”

At the time, I said this just to be empathetic. At first, the nerdy computer-geek part of my brain told me that the process to get into a Zoom meeting vs a Teams meeting, from their perspective, is exactly the same. But after the call, I really thought about this small interaction, and you know what? Things have gotten complicated.

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Creating a Cloud Strategy is Easy as 1-2-3

Creating a Cloud Strategy is Easy as 1-2-3

So, you want to utilize cloud computing for your business. Making that decision is a good start, but now you need to figure out how the cloud will help accomplish the goals you’ve set for your business. You need to develop a cloud strategy.

Fortunately, we can help.

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Business Technology Concepts to Look Out for in 2023

Business Technology Concepts to Look Out for in 2023

The business world is always ebbing and flowing with new concepts, ideas, and strategies in the  attempt to innovate. The more technology can be used to do things that help a business run, the more processes can be automated bringing a layer of efficiency that isn’t possible without it. Let’s take a brief look at some of the technology trends that small businesses will be confronted with in 2023. 

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A Company’s Boss Needs to Take the Lead on Cybersecurity

A Company’s Boss Needs to Take the Lead on Cybersecurity

Cybersecurity is critically important to businesses of all sizes, which means that all businesses need to put forth a concerted effort to ensure their security is locked down. This, in turn, will require someone to take point on developing a cybersecurity-focused internal culture.

Who better to do this than the boss?

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3 Ways to Improve Communication In Your Small Business

3 Ways to Improve Communication In Your Small Business

When we say “improve communications” you probably are expecting an article about telephone systems or which video conferencing platform works the best. Normally, you’d be right, but today we decided to briefly go over four ways that you can foster better communications between management and their employees inside of your business.

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Counting the Reasons for the 3-2-1 Data Backup Rule

Counting the Reasons for the 3-2-1 Data Backup Rule

I hope I don’t have to tell you how important your business’ data is to its continued survival, just as I hope I don’t need to explain why this makes this data a priority to protect, regardless of your business’ size. What I do want to explain is the concept of the 3-2-1 Rule and how it pertains to your data backup, and why we would recommend that one for your business’ purposes.

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Small Businesses Can Rely On Managed IT Services for Key Improvements

Small Businesses Can Rely On Managed IT Services for Key Improvements

What makes a small to medium-sized business so different from a large, enterprise-sized one? The amount of people and moving parts, of course, but if you really consider it, there isn’t all that much. This is why when looking to control your small business’ IT support costs, choosing managed IT services is a good option. This month, we thought we’d take a look at some of the other benefits managed IT can bring your organization:

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Reconsidering IT Principles Can Help Push Business Forward

Reconsidering IT Principles Can Help Push Business Forward

It isn’t often that you’ll hear a managed service provider say something like, “There’s no school like the old school.” In many ways, however, the basic principles of a solid business IT strategy haven’t changed all that much… despite the momentous changes that we’ve witnessed in terms of the technology we use. Let’s consider some of these principles, and how they’ve changed over time (if at all).

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Social Media Is A Tool For Any Sized Business

Social Media Is A Tool For Any Sized Business

Nowadays, social media companies have a lot of power and influence, which is part of the reason that so many of today’s largest businesses have adopted social media as a critical promotional tool. With the average person spending about two hours and 24 minutes on social media and messaging applications per day, this makes social media a clear opportunity for any sized business to embrace. Let’s consider a few ways this can be accomplished for these different businesses.

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Businesses Need to Use Automation to Adapt

Businesses Need to Use Automation to Adapt

Let’s be real. For most small businesses during this period, it’s been extremely difficult.  If you were somehow able to sustain operations during this time, you most likely had to make some serious alterations to the way that you normally do things. Today, we’re going to take a look at some of the technologies that you probably already have, and how you can change the way you use them to benefit your business as concerns spike over COVID-19. 

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What Are the Most Important IT Solutions for an SMB?

What Are the Most Important IT Solutions for an SMB?

While all a business’ technology solutions are important, some are bound to take priority over the others, especially when certain ones become an industry-wide focus. A recent survey evaluated the top concerns of small-to-medium-sized businesses for the coming year. The results of the survey identified a few telling trends regarding the priorities that SMBs hold now, and for good reason.

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Why Your Business Needs a Social Media Presence Right Now

Why Your Business Needs a Social Media Presence Right Now

Businesses around the world now find themselves in a situation unlike what most have ever seen. With so many trying to keep their distance from one another, many workplaces have deemed it necessary to close down for the time being or to operate remotely in order to reduce the risk they present to their clients and customers… but it isn’t as though these clients and customers are going to expect radio silence from these businesses.

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Cutting Costs Doesn’t Mean Sacrificing Support

Cutting Costs Doesn’t Mean Sacrificing Support

If you’re trying to minimize your operating costs to improve your budget, it is important to keep in mind that sacrifice isn’t your only option. Instead, you also have the option of streamlining and minimizing some of your larger expenses by enlisting a managed services provider and the more sustainable business model we adhere to.

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News & Updates

We are proud to announce that 415 IT and our CEO, Daniel Stevens, were recently featured by CIO Applications. We discussed how and why we serve our clients, as well as some sneak peeks for our future. Read our interview by visiting:  https:...

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1299 4th Street Suite 305
San Rafael, California 94901

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